Consultant for Natural Heritage Communication Outreach

OVERVIEW OF THE FUNCTIONS OF THE POST

The UNESCO World Heritage Convention brings together almost all countries of the world around a common objective of conserving the most exceptional natural and cultural sites. One of the core missions of the World Heritage Centre of the UNESCO Culture Sector (CLT/WHC) is the pursuit of long-term conservation of biodiversity and sustainable development through the fullest and broadest application of the World Heritage Convention by all relevant stakeholders, from site level individuals to global organizations. Key tasks of the Natural Heritage Unit of the World Heritage Centre include the monitoring of the state of conservation of sites by providing technical assistance, and building capacity in the States Parties through a series of projects on the ground that enable bringing together governments, local communities and indigenous people, private sector and many other stakeholders.

Long Description

Under the general supervision of the Chief of the Natural Heritage Unit of the World Heritage Centre and under the direct supervision of the Unit’s Project Officers at the WHC, the incumbent will:

Plan and implement internal and external strategies for outreach focusing on achievement of the expected results of the regular programme and extrabudgetary projects implemented by the Unit.
Support the planning, coordination and execution of communication and outreach events and develop products and publications.

Long Description

The incumbent will specifically, in close collaboration with the communication team of the Culture Sector (CLT/CCE): Web and social media:

Draft and edit a wide range of materials, including web content, brochures and presentations, and contribute to drafting and production of the World Heritage Review.
Generate, prepare and edit content for UNESCO and World Heritage Centre websites and social media (Twitter, Facebook, Instagram) to ensure material is consistent and up to date.
Prepare content for dissemination via social media and print while ensuring systematic, timely and excellence in the production and quality of the materials.
Design and implement creative social media plans in line with the objectives of the projects implemented by the Unit.
Work to boost followers and engagement on social media and other relevant channels.
Effectively manage and lead social media campaigns to strengthen awareness and key messages among target audiences at key moments, in collaboration with the communication team of the Culture Sector.

Long Description

Develop/produce communication and advocacy instruments and materials including briefing materials and press releases in coordination with the Project Officers.
Keep abreast of digital media trends and identify new opportunities to increase the visibility of the Unit on online platforms. Advise management on appropriate action/responses.
Identify and synthesize best practices and lessons learnt from all the projects’ activities.
Design and implement innovative campaign assets, such as graphics, animated infographics and other visuals.
Ensure the effective implementation of advocacy and visibility strategy and plan for content publications, including project specific publications, to be produced in line with the projects’ guidelines.
Play significant role in the systematic documentation, monitoring and evaluation of the visibility activities of the Unit.
Build strong networks with key partners within UNESCO and external partners

Outreach events and campaign management:

Manage flagship events and campaigns including promotion and dissemination of project materials for initiatives and publications, including the World Heritage Map and the World Heritage Review.
Promote and manage public information campaigns, in close collaboration with the communication team of the Culture Sector.
Dissemination of communication materials and media mobilization through a regularly updated and populated contact database.
Preparation and dissemination of newsletter to key stakeholders, partners and target beneficiaries.
Timely and effective responses to inquiries from public and interested stakeholders.
Document and widely disseminate success stories, lessons learnt and best practices from the projects in print and electronically, including photos, infographics, short video clips, and documentaries of selected Programme initiatives.
Provide technical support in the production of audio-visual material, and the organization of regular information campaigns and face-to-face meetings
Assist the Chief of Unit and Project Officers in any other activity related to the programme.

Deliverables and timeline

Monthly progress reports on the progress in delivering the outputs related to the work assignment by the end of each month.
A final report summarizing the activities carried out, achievements, challenges and lessons learnt over the contract period.

COMPETENCIES (Core / Managerial)

Accountability (C)

Communication (C)

Innovation (C)

Knowledge sharing and continuous improvement (C)

Planning and organizing (C)

Results focus (C)

Teamwork (C)

For detailed information, please consult the UNESCO Competency Framework.

REQUIRED QUALIFICATIONS

EDUCATION

University degree or Master degree in media/communication studies, public relations or other related social sciences with competence to design and develop communication products and multimedia materials.

WORK EXPERIENCE

At least 3 years of relevant experience at the international level in public relations, communications or advocacy, preferably in culture issues.

SKILLS/COMPETENCIES

Demonstrated knowledge and experience in the field of culture (in particular the World Heritage Convention).
Demonstrated experience in communicating project implementation actions and results in a Multilanguage context.
Shares knowledge and experiences and contributes to UN Practice areas
Ability to implement communications and publications strategies
Advocates effectively
Communicates sensitively and effectively across different constituencies
Excellent communication skills, excellent writing skills
Demonstrated ability to conceptualize issues and analyze data to compile and synthesize information in coherent and succinct formats;
Sharing knowledge across the organization and building a culture of knowledge sharing and learning. Promoting learning and knowledge management/sharing
Excellent coordination and negotiation skills;
Demonstrated ability to use office equipment with computer literacy in graphic design, publication design, multimedia products development, web design, web content, etc.
High attention to detail and ability to work under tight deadlines;
Ability to work efficiently in a multi-cultural environment and team spirit;

LANGUAGES

Fluency in English and good command of French

APPLICATION PROCESS

The consultant contract will have a duration of 6 months with a probationary period of 1 month. The appointment is non-career and does not carry any expectancy of renewal or conversion to another contract. Medical health care is not provided.

SELECTION AND RECRUITMENT PROCESS

The total fee for this consultation is USD 19200 payable in monthly installments. Please note that all candidates must complete an on-line application and provide complete and accurate information. To apply, please visit the UNESCO careers website. No modifications can be made to the application submitted. The evaluation of candidates is based on the criteria in the vacancy notice, and may include tests and/or assessments, as well as a competency-based interview. UNESCO uses communication technologies such as video or teleconference, e-mail correspondence, etc. for the assessment and evaluation of candidates. Please note that only selected candidates will be further contacted and candidates in the final selection step will be subject to reference checks based on the information provided. Deadline: (Midnight Paris Time) 17-JUL-2020 Apply here