Marketing Intern

1. Job summary

Job title: Marketing Intern - Nutrition (digital)

Location: Melinh Point Tower, 02 Ngo Duc Ke, Ben Nghe Ward, District 1, Ho Chi Minh city.

Deadline: 30/04/2021

2. Job descriptions:

  • Report to: Brand Manager/Marketing Manager
  • Brand team: will be allocated to one of five brands Similac/Pediasure/Grow/Ensure/Glucerna and focus on Digital & Social Marketing.
  • High frequency of interaction: Marketing, Sales, Finance, Purchasing, etc.

3. Core Job Responsibilities:

  • Contribute to creation of marketing assets such as e-detailing, promotional POSMs, eDMs and social media content.
  • Support in implementing brand digital campaign and drive trial via CRM conversion/purchase. Manage consumer journey, operation processes for these campaigns.
  • Monitor all social media platforms for trending news, ideas, and feedback. Critical analysis of behaviors and lifecycle demands of each of brand segments. Understand trends which provides input into what types of offers to create as well as where to execute.
  • Work with media agency to research and evaluate relevant advertising channels to reach and engage effectively with customers; Work with creative agency to build consumer content, etc.
  • Track & maintain market segment business plans as per alignment. Support to deliver CRM market research projects to gather customer insights to identify customer needs.
  • Perform market analysis, research on the latest trends and evaluate competitor marketing activities.
  • Monitor the marketing campaigns in term of KPIs performance, improvement suggestion and timeline tracking. Consolidate data and perform market/sales analysis and report.
  • Assist with daily administrative duties such as distribute marketing materials, organize marketing meetings, prepare payment documents.

4. Minimum Background/ Experience Required

Core Skill Requirement

  • Strong communication skills and inter-personal skills
  • Fluency in English (business level) and Vietnamese
  • Good time & task management
  • Good foundation in Marketing, Digital, CRM
  • Microsoft Office Suite fluency

Core Trait/Behavior Requirement:

  • Excellent verbal and written communication skills.
  • Strong attention to details and ability to meet strict deadlines
  • Excellent time management and outstanding multitasking abilities.

5. Minimum Education Required

  •  Fresh Graduated or Senior students (be able to work full-time).

6. How to apply:

https://www.jobs.abbott/us/en/job/30972945/Marketing-Intern-Nutrition-Digital

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